Mamiexpress chooses simplified payment processes with Worldline and bexio
02 / 12 / 2025
When it comes to household service businesses in Switzerland, Mamiexpress is one of those leading the way. And that success should come as no surprise: developed to put both employees and customers at the forefront, the Swiss SME has built a reputation for helping people overcome various obstacles to get access to smooth domestic services. Payments are an important part of this. Thankfully, through the integration of Worldline in bexio, Mamiexpress has been able to streamline them through automated invoicing and more flexible digital integrated payment solutions.
The integration of Worldline into bexio equals success for Mamiexpress
When Inma Cico came up with the idea for her own business, she was sick. While studying, she had to cancel a meal at her parent’s house, only for her mother to come to her directly with Tupperware filled with food. After her husband commented on the incredible assistance from ‘Mami-Express’, she realised the potential for a very needed service for many other people. Thus, Mamiexpress was born.
This Swiss SME aims to help working mothers balance family and work life by letting them hire ‘Mamis,’ what they call their employees or mums in German. They offer household services, including handyman work, helping with anything from cleaning to childcare, to grocery shopping and laundry.
But what is especially important to Cico is not just that her customers that are happy, but that her employees are too. All the Mamis working at Mamiexpress have permanent contracts with fair pay, pension, and retirement benefits, ensuring that they always have financial independence. And having simpler payment processes to make those Mamis jobs easier is a one necessary component. To achieve this, the integration of Worldline in bexio was the answer.
Inma Cico talks about Mamiexpress and how Worldline and bexio are helping her and her employees.
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Worldline and bexio provide simpler, automated payments
Cico was looking for a smart, integrated payment and accounting solution as manual invoicing and payment processes took too much time and effort. And as a business dedicated to simplifying administrative, legal and financial obstacles for both employees and customers, it was sure that they would need the same with their payments. She turned to bexio and Worldline.
bexio makes SME administration easy, as shown by the more than 90,000 companies already using their services. Whether time tracking, finances and accounting, or receipts and expenses, the app has everything Swiss enterprises need. That includes Worldline, which has become one of the top apps on the platform.
Indeed, by choosing Worldline as their integrated payment provider through bexio, Mamiexpress was able to simplify its invoicing and payment processes as well as offer flexible payment options. Together the two are a great payment solution for small service businesses in Switzerland.
The entire payment reconciliation process is simple. Thanks to Worldline’s solution with bexio, everything is automated, so payments are matched automatically, saving us a lot of time. Our main focus remains making the whole process easier for both employees and customers. We’ll continue to digitalise everything to keep the process simple for everyone.
Inma Cico, Founder and Owner, Mamiexpress
How Worldline’s integration into bexio helps SMEs
It may seem too good to be true, but it’s true – digital solutions like Worldline and bexio are the key to success through easier growth and simplified business operations. Something that is clear with the case of Mamiexpress; the combination of Worldline’s payment solutions and bexio’s business software helps small businesses to save time, simplify digital payments, and offer more convenient options to customers.
How do Worldline and bexio streamline payments?
Reduce manual work:
Integration of Worldline in bexio is easy and afterwards your invoice will be automated and include either a payment link or TWINT QR code, or other payment methods, to make collections easier. It also gives you access to Saferpay, a professional and proven payment solution.
Faster cash flow:
With Worldline, you get paid faster thanks to more payment options for your invoices. For bexio customers, you will have no setup or monthly fees and be able to accept Visa, AMEX, TWINT and Mastercard. Payments are also matched automatically thanks to Worldline’s automation.
More satisfied customers:
The process is not just simple for employees, but for customers too! Not only will they get the payment methods they prefer, but they are quick with the link in the invoice that lets them pay in just two minutes. Those who prefer can also still pay the traditional way with a QR code or payment slip.
How to set up Worldline in bexio:
- In bexio, go to "Payment services" and select Worldline
- Register online
- Enter your login credentials
- Save and get started
Verification usually takes between 3 and 15 working days. After that, Worldline can be used immediately and set as the default for all new invoices – even retroactively.
Looking to the future of Mamiexpress
Since payment reconciliation is now simple for Mamiexpress, Inma Cico can focus on other goals. According to the founder, right now making the whole process easier for both employees and customers is the most important, with bexio and Worldline’s integrated payment and accounting solution is helping greatly with that.
But they have bigger dreams as well. In the future they hope to expand into even more regions of Switzerland and continue to grow their services. In any case, it is clear that as they continue to grow, digital solutions like Worldline and bexio will remain at the heart of their success.