The Paypers Payment Methods | Report 2022
01 / 07 / 2022
India’s digital explosion and the opportunities it presents to ambitious online businesses
The increasing number of digital shoppers prompts industry players – especially merchants, PSPs, payment methods providers, and fintechs – to push innovation forward in a bid to offer superior customer experiences. The key trends that have been defining ecommerce in the last two years are convenience, security, and speed. Only by meeting these elements, ecommerce businesses could stay on a competitive edge.
In a specific part of the report that addresses how to win at conversion and retention, Ramesh Narasimhan, Chief Executive Officer – India at Worldline provides insights into the unique payments ecosystem in India and how businesses can successfully enter the market.