Worldline and Casio enter into strategic partnership to simplify card acceptance for merchants in Japan
Through the agreement which also involves local NSP Vesca, merchants across Japan can benefit from speedy and cost-efficient card acceptance and provide their customers with a contemporary user experience.
Paris La Défense — 14 / 07 / 2022
Worldline [Euronext: WLN], a global leader in payment services, and Casio Computer announce they have agreed a strategic business alliance to facilitate card payments and cashless shopping in Japan, a market with huge potential to overturn its conservative retail landscape.
The strategic business alliance between Worldline and Casio, which went live recently in Japan, aims at revolutionising the currently rather cumbersome payment acceptance ecosystem. The setup also includes Vesca, a leading local provider of payment solutions and network service provider (NSP), and is targeted to mass market, mainly SME merchants across Japan. In this unique partnership, Worldline provides transaction processing and leverages the footprint, scale and technology of its global payment processing facilities, while Casio is the trusted and reliable front-end for merchants, having led the cash register market in Japan for 19 years, with cashless services part of its offering; and Vesca is the technical enabler that acts as the acceptance layer in Japan.
This arrangement benefits merchants in Japan, particularly SMEs and small chains, and their customers. Credit card acceptance will no longer be a strain for these retail and service businesses who will benefit from speedy onboarding and more competitive costs, while keeping Casio as their trusted single point of contact for all check-out topics. Therefore, Worldline, Casio and Vesca will be able to successfully address the challenges posed by the Japanese ecosystem when it comes to card payments – cash dominated consumer behaviours and cumbersome lengthy onboarding processes.
As a team, the three companies are ideally placed to address the requirements of the Japanese market and its strong and distinctive local characteristics. For example, a strong relationship typically binds together local merchants and their electronic cash register (ECR) provider or integrator, which in Japan, gatekeeps the checkout and payments process.
“We are extremely proud to be working with a prestigious brand such as Casio and we are confident this partnership is the right choice for our presence in the Japanese market. Our offering will booster card payments in a market with huge potential.”
Vincent Roland, Head of Merchant Services at Worldline
Worldline [Euronext: WLN] is a global leader in the payments industry and the technology partner of choice for merchants, banks and acquirers. Powered by 20,000 employees in more than 50 countries, Worldline provides its clients with sustainable, trusted and innovative solutions fostering their growth. Services offered by Worldline include in-store and online commercial acquiring, highly secure payment transaction processing and numerous digital services. In 2021 Worldline generated a proforma revenue close to 4 billion euros.
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Casio Computer Co., Ltd. is one of the world’s leading manufacturers of consumer electronics products and business equipment solutions. Since its establishment in 1957, Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. Today, Casio’s offerings include timepieces, electronic dictionaries, calculators, musical instruments, system equipment, and others. The Casio Group employs about 10,000 people worldwide. Net sales for the fiscal year ended March 2022 were 252 billion yen (approximately US$2.1 billion). News and product information from Casio is available at https://world.casio.com/
Vesca is the leading provider of all-in-one payment and the Marketing Automation solutions. Vesca provides the secure and flexible payment management platform that delivers frictionless payments across in-store, on-line and mobile channels. Its innovative architecture bridges the gap between Japanese unique and international payment ecosystem, located in Tokyo, Japan.
Worldline media contact
T +33 (0)7 72 25 96 04
T +43 (0)1 71701 6524
Casio media contact
Casio Computer Public Relations Department
T +81 (0)3-5334-4111
Vesca media contact
T +81 (0)3 5422 9211