Cards: still vital to the modern UK payments market

19 / 11 / 2025

Despite the focus on innovations like Open Banking and digital wallets, the card remains a fundamentally vital and growing component of the UK payments landscape.

woman completing a payment with card in a laptop

Evidence of Card Resilience

The data confirms the card market's strength:

  • High Volume and Growth: Card transactions reached almost 30 billion in 2024, increasing at 7.35% per year over five years.
  • Debit Dominance: Debit card payments are growing significantly faster than credit (8.1% vs. 3.9%), indicating strong consumer preference.
  • New Product Lines: The market is adapting with multi-currency cards (e.g., Revolut, Wise) and "flex" products that combine debit and credit functionality, appealing to modern consumers.
  • Digital Wallet Foundation: Approximately one-third of all online digital wallet transactions are executed using underlying cards.
  • Open Banking Scale: Open Banking transactions account for a very small fraction of the total market (0.01% in 2024), demonstrating that cards retain overwhelming transaction volume.

Implications for Issuers

These trends emphasize the need for issuers to prioritize continuous innovation in the card sector, particularly with debit products. The competitive landscape is intensifying, with non-bank entities projected to process a significant share of transactions by 2030.

Worldline helps banks and fintechs navigate this market by offering an end-to-end card value chain solution, encompassing:

  • Comprehensive issuing services (debit, credit, virtual, and commercial cards).
  • Advanced fraud and security features (tokenization, 3DS, SCA compliance).
  • A unified platform to manage processing, compliance, and value-added services like installment payments.

By leveraging Worldline’s scale and expertise, issuers can effectively innovate and secure their position in the robust UK card market.

Read the full article: https://www.paymentscardsandmobile.com/cards-still-vital-to-the-modern-uk-payments-market/

 

Subscribe to the Worldline Financial Services newsletter.