What’s next for immersive experiences? | Infographic

06 / 06 / 2024

As technology rapidly advances, the realm of immersive experiences is becoming increasingly intertwined with our daily lives. From retail to banking, businesses are leveraging these technologies to provide unique and engaging experiences for their customers. What’s next for immersive experiences?

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After the publication of the second edition of its Navigating Digital Payments report, the Discovery Hub sheds light on the future of immersive experiences and their potential impact on consumer behavior and the payment landscape.

This infographic explores the growing significance of immersive technologies for future generations, the projected market expansion, and how businesses are experimenting with these technologies in retail and banking. Additionally, it addresses potential changes in consumer behaviour and the evolving payment experience, introducing novel authentication methods within immersive environments.