Worldline Payment Orchestration
23 / 03 / 2023
Worldline Payment Orchestration, adding IQ to payments.
In e-commerce, almost no KPI is more significant than the conversion rate, as even a small increase in conversions can significantly improve profits.
However, as a global online merchant, there can be multiple conversion killers: insufficient payment products offered to consumers, payment technology issues, online fraud, card declines, cross-border transition challenges, etc.
Using multiple payment providers can solve many of these problems and deliver compelling commercial benefits. On the other hand, multiple integrations will cause an additional technical burden, and the risk arises that you as a merchant can lose control over your payment strategy.